Tasez

FDI

Minister of Trade, Industry and Competition delivers key policy assessment at TASEZ

The Tshwane Automotive Special Economic Zone (TASEZ) was chosen to host the delivery of a critical national policy assessment by the Minister of Trade, Industry and Competition, Ebrahim Patel on Tuesday, 7 March 2024. The minister delivered the Industrial Policy and Strategic Review – Transforming Vision into Action: Charting South Africa’s Industrial Future. “TASEZ was chosen as the venue for this occasion as it demonstrates how changes in the approach to implementing industrial policy has given different, significantly positive, results,” the minister said at the beginning of his review. This review – and plan for the future – takes place at a critical time, as the country celebrates 30 years of democracy, and a few weeks before South Africa’s seventh administration takes office. South Africa’s economic development has, over the past three decades, leaned into the national industrial policy to drive growth and transformation in an effort to eliminate poverty and reduce inequality, with industrialisation identified as a key to unlocking the economy, building investor confidence and creating jobs across multiple sectors. Economic impact of investment into South Africa Minister Patel noted that foreign direct investment (FDI) into South Africa rose to R1.1-trillion between 2019 to 2023, a significant increase from the previous five-year period which garnered R312-billion. Investments over the past five years were 3½ times larger. This was despite the turbulent headwinds the country had to endure over the last five years:   The FDI packages ameliorated much of the negative impact of the six shocks the country endured. “The resilience of the South African economy has surprised many commentators,” Minister Patel noted. He referred to the 2023 EY Attractiveness Africa Report which highlighted that South Africa attracted the most FDI projects in Africa – 157, making up 23% of the continent’s total. According to the report, South Africa’s FDI was valued at US$26.8-billion and created about 15 000 jobs, the highest number in southern Africa. The minister also noted that of the R1.5-trillion pledged at the five cycles of the South Africa Investment Conference, a third of the projects had already been completed, with others under construction. “What we did in these five years is to try and get investment to flow notwithstanding the headwinds – and we have already seen some real impact.” Minister Patel reviewed the work done by the Department of Trade, Industry and Competition over the past five years, discussing a number of success stories in a variety of sectors; examining the challenges that had arisen; and charting a way forward to speed up the various economic programmes. Several key elements were vital to the success of the reimagined industrial strategy, including: This was supported by a number of programmes including the development of sectoral masterplans, which saw a move towards a multi-stakeholder approach, “in which government, the private sector and labour collectively developed and implemented plans”. The masterplan process modelled a new approach, where the state works in a flexible way to address the diverse concerns facing individual companies and other stakeholders. A catalytic project on SEZ development TASEZ is shining example of this approach; showcasing a more rapid and coordinated development process, particularly in reference to setting up special economic zones. One of the key drivers of TASEZ’s business approach is the South African Automotive Masterplan, with its focus on transforming the sector, promoting localization and creating jobs. TASEZ is a critical case study in the speedy implementation of the special economic zones in South Africa. It took four short years for TASEZ to develop from a dusty veld to a modern industrial hub, with an automotive original equipment manufacturer (OEM) – the Ford Motor Company of Southern Africa – supported by other component manufacturers. “Investment was unlocked through an anchor firm, Ford, while the dtic, the Gauteng government, and the City of Tshwane pooled their resources and capabilities,” the strategy review notes. “This solid base allowed for the rapid unlocking of 11 investments by component firms and help establish the SEZ by developing a network of interconnected producers around the zone.” The review noted: “All of this was underpinned by strong alignment with pre-existing policy including state support through the Automotive Production and Development Programme and investment funding through projects like the Automotive Investment Scheme.” In its short existence, TASEZ has seen an investment of R16-billion from Ford; R5.6-billion from the various component manufacturers; and R3.92-billion from government – in its first phase of development. In addition, the first phase of TASEZ has seen the creation of 3 244 permanent jobs in the automotive manufacturing sector and a further 5 071 jobs in construction. Procurement spend in the small, medium and micro enterprise sector has totalled R1.7-billion so far. “This mode – of moving quicky, working through partnerships, coordinating across the state and aligning with broader support programmes – offers a sturdy pathway for the revitilisation of industrial policy,” the review report noted. TASEZ is now preparing to begin the second phase of development, with several investors already preparing to join the hub. “As a special economic zone that plays an integral role in transforming the automotive manufacturing sector,” TASEZ CEO Dr Bheka Zulu, adding that the Africa’s first automotive city could attest to the importance of a strong industrial policy in encouraging global investors.

TASEZ features on Power FM business programme

The secret to the success of the Tshwane Automotive Special Economic Zone lies in its partnerships, says board chairperson Lionel October. He was speaking to Power FM’s Noluthando Mthonti-Mlambo during the business focus on 25 October 2023. TASEZ is based on partnerships between SEZ and the communities of Mamelodi and Eersterust, the Ford Motor Company of Southern Africa and its international component manufacturers that come from Thailand, Portugal, Brazil, as well as South Africa, and government. “If the three partners work together the community gets real benefits – [jobs and skills development], government provides the world-class infrastructure required, and the private sector creates the jobs and brings the technology, creating our export platforms that is the secret to success,” October said. TASEZ is one of 10 SEZs set up in South Africa to help grow the South African economy. SEZs are geographically designated areas set aside for distinct economic activities and are supported by special arrangements and systems that are often different from those that apply in the rest of the country. They are seen as engines that can propel government’s strategic objectives of industrialisation, regional development, and employment creation forward through attracting Foreign Direct Investment and exporting value-added commodities. Looking at the impact of TASEZ on the South African economy, October pointed out that it is a relative newcomer to the SEZ space, being built in record time, in two years and during Covid-19. This was thanks to strong leadership from the president, the Minister of Trade, Industry and Competition and the provincial and local governments, October said. In addition, Ford invested R16-billion into expanding their plant in South Africa. “They are now producing the new Ford Ranger vehicle in one of the biggest plants in their stable, exporting to over 100 countries.” Ford’s investment has seen the creation of highly skilled jobs – 2 000 created by Ford and 3 200 created by TASEZ. “This development has really been beneficial to the local economy.” Considering how South Africa’s SEZs measure up globally, October looked to China and the Asian Tigers, pointing out that their success can be attributed to SEZs. “While they obviously provide tax incentives and import incentives, but the real winning proposition that we see from China is power, land and logistics.” It is important to provide a proper logistics system, rail and road; to provide regular and consistent electricity; and to provide a well-developed zone in which to base the manufacturing businesses. In the case of TASEZ, the partnership with the City of Tshwane ensures consistent power to the zone, October said. “We’re working on a railway link between Tshwane and Gqeberha to use Port Elizabeth as an export port.” Added to this is the world-class infrastructure provided within the TASEZ hub.

The chairman of the board of TASEZ visits the hub

TASEZ gets clean audit for third year in a row

TASEZ chairman of the board Lionel October has congratulated the entity on its sterling performance in receiving a clean audit from the Office of the Auditor-General. The Tshwane Automotive Special Economic Zone (TASEZ) is proud to announce it has received a clean audit for its 2022/23 financial report. This is the third consecutive year the entity has received such a finding from the Office of the Auditor-General. “It is with immense pride and gratitude that I announce a momentous achievement that reflects our unwavering commitment to transparency, accountability, and excellence,” said board chair Lionel October. “This clean audit reaffirms our commitment to prudent financial management, effective controls, and ethical practices.” The clean audit means that TASEZ produced financial statements that are free from material misstatements and have no material findings on reporting on performance objectives or non-compliance with legislation. “It reinforces our position as a reliable SEZ for local and international investors, assuring them that their investments are managed with the utmost integrity and diligence. Our ability to consistently uphold the principles of transparency and accountability is a cornerstone of TASEZ’s reputation as a world-class hub for automotive investments,” October added. TASEZ, known as Africa’s first automotive city, provides an SEZ that offers a range of financial incentives and high-level support services to investors. Its mandate is to accelerate economic reform through attracting investment and creating jobs and opening up opportunities for small, medium and micro enterprises – and ultimately transforming the automotive sector.

Business leaders from the BRICS nations visit the TASEZ plant in Silverton

TASEZ talks investment opportunities to BRICS businesses

In the week prior to the 15th annual BRICS summit due to take place in South Africa from 22 – 24 August 2023 under the watchful eye of chairperson President Cyril Ramaphosa, the Tshwane Automotive Special Economic Zone (TASEZ) played host to a delegation of business leaders from Brazil, Russia, India and China. A high-level group of business leaders from the BRICS nations are in South Africa to explore investment opportunities across a wide range of economic sectors, including the automotive manufacturing sector. The group visited the TASEZ plant in Silverton on Monday, 14 August 2023 and was warmly welcomed by a large TASEZ team, headed up by board chair Lionel October and CEO Dr Bheka Zulu, eager to talk business opportunities and investment incentives. “We want to showcase our special economic zone to big investors who want to take up occupancy in our hub,” October said. Tshwane is uniquely placed as an automotive hub, with Ford based in the TASEZ plant and BMW and Nissan in the nearby industrial area. October sees the city becoming the gateway to Africa for the automotive sector. With Phase 1 of the TASEZ development complete and fully occupied by anchor tenant Ford and nine manufacturers producing components required for the Ford Ranger, the TASEZ team are now looking to implementing the development plans for Phase 2 and 3. “We are looking for two or three other global companies to take up the incentives available in the zone, along with the infrastructure and support TASEZ supplies,” October said. “We are excited to be hosting businesses from some of the largest countries in the world,” Dr Zulu said. “This is an important milestone for us, to engage with world business leaders and share with them our plans.” The BRICS group incorporates more than 40% of the global population and over 25% of the world’s economy. With this in mind, it is critical for South Africa’s economic and social growth and development to encourage foreign direct investment into the various sectors. “We do not see our SEZ in isolation, there are numerous linkages that will expand the reach of what happens in our hub,” Dr Zulu noted.

TASEZ launches exciting brand campaign

The Tshwane Automotive Special Economic Zone (TASEZ) is taking bold new steps to make sure it becomes renowned as Africa’s first automotive city and a world-class hub for the industry. Monday, 24 July 2023 saw the launch of a major communications and branding campaign drawing attention to the work TASEZ in attracting investors, manufacturers, and stakeholders from around the world. Campaign messages on social media platforms, at selected notable sites across the country including international airports, and on digital billboards across the Gautrain, will raise awareness of the unique opportunities and benefits offered by the special economic zone, and at the same time, establish TASEZ as a powerful and distinct top-of-mind brand. The objectives of the six-month campaign are to: Together, we can propel TASEZ to greater heights in the global automotive landscape.

TASEZ sets standards for SEZs – Ugandan MPs

A visit from a Ugandan parliamentary delegation has highlighted the importance of South Africa’s Special Economic Zones in attracting much-needed foreign investment to growing a country’s economy and creating jobs.