Tasez

Gauteng Premier

TASEZ – it’s time for the lions to tell their story

By Mandla Mpangase By hosting the opening of the Gauteng Provincial Legislature and the State of the Province Address at the Tshwane Special Automotive Zone on 24 February 2025, the provincial government – one of TASEZ’s shareholders – acknowledged how far the special economic zone has come in opening up the economy. Premier Panyaza Lesufi took the opportunity to talk about the impact TASEZ has had in its short existence as he began his speech. “Five years ago, where we are now, there was nothing but empty ground. Today, as we hold this State of the Province Address in this facility, we can show how we are moving forward, helping drive South Africa – the future of manufacturing starts here.” TASEZ – Africa’s first automotive city – sees the production of more than 700 cars every day, 200 000 annually thanks to the component manufacturers based in the special economic zone, next to Ford’s Silverton plant. The premier referenced the proverb “until the lions have their historians, tales of the hunt shall always glorify the hunter” pointing out that today, the lions are telling their story. “We are ready to tell our story,” he said, adding that the venue of the State of the Province Address stood as testament to the things that are being done in South Africa. “We have 8 000 people who were unemployed three years ago, that have jobs today.” Gauteng was proud to be the home of Africa’s first automotive city. Lesufi pointed out that TASEZ grew out of a multi-tiered partnership between the Gauteng Province, the national Department of Trade, Industry and Competition, and the City of Tshwane – and of course, the drive from the investment made by the Ford Motor Company of Southern Africa in expanding its plant. Phase 1 of TASEZ saw a total investment of R26-billion, with more than 8 000 jobs created in construction and permanently. “This innovation has also brought opportunities for 229 small businesses to work within the zone. They benefitted from R1.7-billion set aside for procurement packages from small, medium and micro enterprises (SMMEs).” Attention was paid to women, youth and people with disabilities in particular. “This special economic zone is a demonstration of what can be done by other special economic zones to create opportunities.” Premier Lesufi told the legislature that earlier in the day he had attended a sod-turning ceremony to mark the start of TASEZ’s Phase 2 development. Phase 2, the premier noted, will expand the SEZ and attract an investment of R6.1-billion from private sector investment, and R3.9-billion from government partnerships. This phase will see the creation of 6 150 jobs, and, like Phase 1, SMME procurement spend has been ringfenced to the amount of R1.1-billion. “We don’t want to simply build cars, we want to transfer these skills to our young people,” Lesufi said. “We are proud that Phase 2 is going to include an academy to train the young people for the future.” Reflecting on the fact that TASEZ was chosen to host the 2025 State of the Province Address, CEO Dr Bheka Zulu said: “History has been rewritten here, not with a pen, but with the presence of the people.” TASEZ is the first SEZ to host such a significant event. “Scores of people from all walks of life came to be part of this event,” Dr Zulu added. “For us, that is a significant indication that we are an organisation of choice.” The lions have told their story.  

Growing township automotive sector through investment, regulating, upgrading skills

Government takes the automotive sector very seriously, Premier Panyaza Lesufi said at a workshop on township mechanics held in Johannesburg on Wednesday, 6 September 2023. Addressing a packed hall of industry role players including the Tshwane Automotive Special Economic Zone (TASEZ), the Retail Motor Industry Organisation (RMI), the MerSETA (Manufacturing, Engineering and Related Services), the Automotive Industry Development Centre (AIDC), professional automotive mechanics, apprentices and learners, Lesufi said that key to investing in and growing the sector – particularly in the province’s townships – it was important to make sure that the businesses needed to be regularised and be competitive. In addition, “those who want to invest in the townships must invest on our terms. They must consult with the local players and make sure they empower them”, Lesufi said. The workshop was part of the Growing Gauteng Together initiative run by the Gauteng provincial government and the Gauteng department of economic development. He told the delegates at the workshop that the township economy was critical to developing the country’s economy in general. “This is the only province that has passed a law ensuring that the government will buy services from townships, hostels and informal settlements.” TASEZ is a prime example of ensuring that townships are included in the development of the automotive sector. One of the policies essential to the TASEZ business model is that investors must make provision for the inclusion of local community members in their workforces. Lesufi’s message drew on the data shared by the Deputy Minister of Trade, Industry and Competition, Fikile Majola, who noted that the workshop should provide long-lasting, actionable solutions. SMMEs crucial to economic growth The triple challenges of unemployment, poverty, and inequality impact on the country’s development agenda, and the townships are the epicentre of these challenges. More than a quarter of South Africa’s population live in townships and more than half of those in the townships are unemployed, yet the township economy is critical to the country. He referred to the importance of special economic zones (SEZs) being connected to the township model of economic development. SEZs are geographically designated areas set aside for specifically targeted economic activities to promote national economic growth and exports by using support measures to attract foreign and domestic investments and technology. TASEZ, Africa’s first automotive city, is located in Silverton near the townships of Eersterust, Mamelodi and Nellmapius. Much of the workforce used in the factories based at TASEZ come from the surrounding communities. Majola noted that the South African Automotive Masterplan spoke about doubling production by 2035. “One million cars are manufactured annually on the African continent, with 700 000 of those coming from South Africa, Morocco and Egypt.” The continent had a population of 1.3 billion. He compared this to the production figures from India, which manufactures 4 000 000 cars a year. It has a population of 1.4 billion. “We must be more competitive and ramp up production.” And that can be done through developing small, medium and micro enterprises (SMMEs). “Globally, all economies are driven by SMMEs, but the number of SMMEs in this country is too small for an economy the size of South Africa,” Majola added. “If we are to expand the SMME base in South Africa, we have to think outside the box, but within the law.” Collaborative efforts TASEZ has a team dedicated to helping develop SMMEs and providing skills development programmes. Gauteng MEC for Economic Development Tasneem Motara pointed out just how important the automotive sector is to South Africa. It contributed 4.9% to the gross domestic product (GDP) in 2023. “It is a huge player in the economy with the potential to grow.” However, she added, picking up on the issues of SMMES: “How do we address the challenges small businesses face?” Common challenges include struggling to access to markets; financing; to support; and infrastructure. The automotive sector had added challenges, such as being unable to receive reliable parts; a lack of entrepreneurial skills; and the onerous and expensive accreditation processes. Collaboration was key to growing small businesses. “We need to focus on the informal sector, but also ensure that industry bodies are included.” Skills development was crucial, she added. “We have to find meaningful solutions.”