Tasez

Panyaza Lesufi

TASEZ launched Phase 2 ahead of hosting SOPA 2025

By Mandla Mpangase Africa’s first automotive city, the Tshwane Automotive Special Economic Zone (TASEZ) marked a significant milestone with a sod-turning ceremony, unveiling Phase 2 of its development, prior to hosting the 2025 State of the Province Address. This event, held on 23 February 2025, underscored TASEZ’s role in Gauteng’s economic growth and job creation strategy. On a small, cleared patch of land, three yellow earth-moving excavators raised their buckets in salute at the arrival of Gauteng Premier Panyaza Lesufi. The premier joined the shareholders and executives of TASEZ to ceremonially turn the soil to signify the start of development. Lesufi was joined by the TASEZ chairperson Lionel October, and CEO Dr Bheka Zulu. Others in attendance at the event included: TASEZ board members Susan Mangole and Vuyo Zitumane; the CFO Rebecca Hlabatau; the Speaker of the Gauteng Provincial Legislature Morakane Mosupyoe along with the Deputy Speaker Nomvuyo Mhlakaza-Manamela; Gauteng Provincial Legislature Chair of Chairs Rev Dulton Adams; the City of Tshwane’s Deputy Mayor Eugene Modise; President of the Ford Motor Company of Southern Africa Neale Hill; and Ford’s Corporate Transformation Manager for South Africa Esther Buthelezi. The small gathering belied the significance of the moment: the youngest of South Africa’s special economic zones was growing up. Zitumane told the gathering that Phase 2 of TASEZ is set to attract R6.1-billion in private sector investment, a crucial injection into the province’s economy, and will create more than 6 000 jobs in construction and permanent employment. In addition, like in Phase 1, Phase 2 will see an investment by TASEZ into small, medium and micro enterprises of R1.1-billion. Most importantly, Phase 2 also sees the creation of a centre of excellence for the automotive manufacturing sector, with the TASEZ Training Academy providing skills for the future, including for the emergence of new energy vehicles. Lesufi emphasised the transformative impact of these developments: “This is real economic transformation in action, where factories rise, businesses grow, and communities thrive.” TASEZ is solidifying its position as a key driver of Gauteng’s economic vision. The zone’s focus on automotive manufacturing and innovation aligns with the province’s broader strategy to boost economic growth and address unemployment. With Phase 2 underway, TASEZ is poised to further enhance its contributions to the city’s, the province’s and the country’s economy, solidifying its status as a vital economic hub.

State of the Province notes Gauteng is ready to create new opportunities

If potential investors were listening to Gauteng’s State of the Province speech on Monday evening, 19 February 2024, they would have much to encourage them to look closer at being based in the province. Premier Panyaza Lesufi noted that if Gauteng was a country, it would have the third largest economy after Egypt and Nigeria, having introduced processes to transform, modernise and reindustrialise the economic sectors. The premier described the five major economy corridors that are now ready to grow.  “We took a conscious decision that each corridor must have a powerful economic centre.” For example, one of the key economic sectors in the Tshwane region is that of the automotive industry, where the Tshwane Automotive Special Economic Zone plays a critical role. Moving away from being dependent on mining, the economic development of Gauteng has focused on four key aspects: the financial sector; telecommunications; pharmaceuticals; and ICT. All the banks and insurance companies, as well as the telecommunication giants have their headquarters in Gauteng. “Companies like Google and Huawei chose our province to have their head offices,” the premier noted. The premier went on to highlight the development of the various Gauteng regions and their specific economic focus. As pointed out, the motor vehicle industry is a key driver of the Tshwane economy. Premier Lesufi noted that Phase 1 of TASEZ’s development had been completed. TASEZ “operations are in full swing, with the completion of Phase 1 of its development seeing the production of the first next-generation Ford Ranger and the VW Amarok getting into gear in November 2022.” Lesufi explained that this was the result of a capital investment of R15.8-billion by the Ford Motor Company of South Africa, with the company looking to increase its capacity to produce 200 000 vehicles annually and export vehicles to more than 100 global markets. In addition to the investment from Ford, Ford suppliers invested R5.6-billion into TASEZ, along with an initial government investment of R3.9-billion. With the need to streamline the export of vehicles, the premier announced that “we are developing a new railway line between Tshwane and East London, led by the Minister of Public Enterprises, so that we can ship these cars from the East London port to the world”. “We are indeed excited that these developments are pointing to one direction and one direction only, our economy is back on its feet.”

Growing township automotive sector through investment, regulating, upgrading skills

Government takes the automotive sector very seriously, Premier Panyaza Lesufi said at a workshop on township mechanics held in Johannesburg on Wednesday, 6 September 2023. Addressing a packed hall of industry role players including the Tshwane Automotive Special Economic Zone (TASEZ), the Retail Motor Industry Organisation (RMI), the MerSETA (Manufacturing, Engineering and Related Services), the Automotive Industry Development Centre (AIDC), professional automotive mechanics, apprentices and learners, Lesufi said that key to investing in and growing the sector – particularly in the province’s townships – it was important to make sure that the businesses needed to be regularised and be competitive. In addition, “those who want to invest in the townships must invest on our terms. They must consult with the local players and make sure they empower them”, Lesufi said. The workshop was part of the Growing Gauteng Together initiative run by the Gauteng provincial government and the Gauteng department of economic development. He told the delegates at the workshop that the township economy was critical to developing the country’s economy in general. “This is the only province that has passed a law ensuring that the government will buy services from townships, hostels and informal settlements.” TASEZ is a prime example of ensuring that townships are included in the development of the automotive sector. One of the policies essential to the TASEZ business model is that investors must make provision for the inclusion of local community members in their workforces. Lesufi’s message drew on the data shared by the Deputy Minister of Trade, Industry and Competition, Fikile Majola, who noted that the workshop should provide long-lasting, actionable solutions. SMMEs crucial to economic growth The triple challenges of unemployment, poverty, and inequality impact on the country’s development agenda, and the townships are the epicentre of these challenges. More than a quarter of South Africa’s population live in townships and more than half of those in the townships are unemployed, yet the township economy is critical to the country. He referred to the importance of special economic zones (SEZs) being connected to the township model of economic development. SEZs are geographically designated areas set aside for specifically targeted economic activities to promote national economic growth and exports by using support measures to attract foreign and domestic investments and technology. TASEZ, Africa’s first automotive city, is located in Silverton near the townships of Eersterust, Mamelodi and Nellmapius. Much of the workforce used in the factories based at TASEZ come from the surrounding communities. Majola noted that the South African Automotive Masterplan spoke about doubling production by 2035. “One million cars are manufactured annually on the African continent, with 700 000 of those coming from South Africa, Morocco and Egypt.” The continent had a population of 1.3 billion. He compared this to the production figures from India, which manufactures 4 000 000 cars a year. It has a population of 1.4 billion. “We must be more competitive and ramp up production.” And that can be done through developing small, medium and micro enterprises (SMMEs). “Globally, all economies are driven by SMMEs, but the number of SMMEs in this country is too small for an economy the size of South Africa,” Majola added. “If we are to expand the SMME base in South Africa, we have to think outside the box, but within the law.” Collaborative efforts TASEZ has a team dedicated to helping develop SMMEs and providing skills development programmes. Gauteng MEC for Economic Development Tasneem Motara pointed out just how important the automotive sector is to South Africa. It contributed 4.9% to the gross domestic product (GDP) in 2023. “It is a huge player in the economy with the potential to grow.” However, she added, picking up on the issues of SMMES: “How do we address the challenges small businesses face?” Common challenges include struggling to access to markets; financing; to support; and infrastructure. The automotive sector had added challenges, such as being unable to receive reliable parts; a lack of entrepreneurial skills; and the onerous and expensive accreditation processes. Collaboration was key to growing small businesses. “We need to focus on the informal sector, but also ensure that industry bodies are included.” Skills development was crucial, she added. “We have to find meaningful solutions.”